Projects
Social Media Campaign - GoBus
In 2024, I played an integral role in the creation of a social media ad campaign for GoBus-a bus company with routes connecting major cities throughout Ohio. Our primary target was college students who might use the bus routes to get to classes and also travel home for breaks. GoBus saw an immediate increase in riders in zip codes around the universities we targeted and they have continued their campaign into 2025.
Native Article-Jan Dils Attorney
Jan Dils Attorneys at Law stands as the largest female-owned law firm in the United States. As part of their marketing and communications efforts, I write, edit, and implement Native Articles designed to both educate readers and highlight the firm’s achievements, awards, and community involvement. One of my articles has become the most-viewed advertisement on the publication’s website since 2022.
Email Copy-YMCA
I write engaging, informational and persuasive ad copy for the local YMCA, helping the organization connect with the community and inspire action. My writing highlights the YMCA’s mission, programs, and values—whether encouraging families to join, promoting wellness initiatives, or sharing stories that demonstrate the Y’s impact.
